PenVine
RSS
  • Home
  • Who We Are
    • About PenVine
    • Our Leaders
  • What We Do
    • Our Menu
    • Services
  • Results
    • Greatest Hits
    • Industry Analyst Relations
    • Social Media
    • Speakers Bureau
    • Thought Leadership
    • Awards
  • Our Clients
    • Business
    • Consumer
    • Testimonials
  • The Pulse
  • Contact

The Social Disconnect Between Brand and Consumer

By Jennifer Schenberg On November 29, 2012 · Add Comment
We wrote about the importance and impact of social media on sales. Today we’re writing about how brands do (or do not effectively) use social media to learn about their customers. When businesses listen to and respond to customers — they learn about their likes, wants and needs. But according to data from Pivot, only 34% [...]
[Continue Reading...]
  • Posts

    • The Great Reshuffle: Join PenVine
    • Freelance and WFH Boom During Covid-19
    • Spring Showers of Opportunity: We’re Hiring!
    • We’re Hiring! Senior Writer, FinTech & General Tech
    • A CEO’s Humanity Can Carry the Company
  • Downloads

    • Agency Overview
    • Our Services
  • Home
  • About Us
  • Results
  • Blog
  • Contact
Build a website with PageLines